Here's the deal (I wrote some of this in response to Kfir Pravda's Blog Post
that he mailed here last week @ http://urltea.com/1l10 ):
The problem with terminology and funding in the web space is the plain and
simple fact that the entire culture of video on the web is non-linear and
cannot be easily defined – and many content creators don't want to be. The
best we can hope for is one definition per setting, be it one video, one
site, one player, or one network. But we should should consider ourselves
"lucky" if we even get that.
The problem we are encountering right now is that the culture of business
that sponsors and finances video on the web is completely linear and their
concepts of what videos are are completely past-based. "They" need
terminology that has content fit in boxes of a defined shape and size in
order to survive and to justify the funding of projects, and this poses a
problem for producers that don't want to be confined by those boxes. And
we're seeing many well-intended agreements unravel and many
wonderfully-conceived video projects lose their organic feel and charismatic
nature because of this collision of the linear and non-linear.
For me, finding an "answer" in revenue models, and not necessarily
advertising models, that allow creators the freedom to just plain create is
where the fun is. What I fear, though, is there may just be too many people
willing to sacrifice that freedom and will climb inside the boxes before we
can get the momentum going for anything else.
Comments (0)
You don't have permission to comment on this page.